Beyond the 15-Day Wall
A New Approach to Mindfulness
The Problem with "Just an App"
The hard truth of modern mindfulness is that research suggests that 98% of meditation app users stop within the first 15 days.
Through eight years of research, we’ve identified exactly why most people struggle to keep a practice:
The Choice Paradox: Endless "Netflix-style" libraries lead to decision fatigue. Without a clear path, it’s easier to do nothing.
The Quiet Mind Myth: Most people believe that if their mind is busy, they are failing. This frustration is the #1 reason people quit.
The "Black Box" Effect: Without understanding the science of why we meditate, the motivation to continue fades as soon as life gets busy.
Digital Distraction: It is inherently difficult to find calm on the very device (your phone) that usually causes your stress.
Go further than Calm
Minding was developed to move beyond simple relaxation. Built on the foundations of Mindfulness-Based Cognitive Therapy (MBCT)—a discipline with hundreds of peer-reviewed studies proving its efficacy—we have created an integrated ecosystem.
Our goal isn't to keep you scrolling; it’s to provide a structured, profound 8-week process that eventually enables you to meditate on your own, without any technology at all.
The Minding Ecosystem
The Minding Workbook and the Minding App work in tandem to bridge the gap between "trying" to meditate and "being" a meditator.
Structure Over Choice: Instead of thousands of random sessions, you follow a single, deepening path. One week at a time. One chapter at a time.
The Physical Anchor: The workbook takes the practice off the screen. ‘Kinetic Learning’ has shown us that the act of physically writing has been shown to improve ‘Neural Encoding’ - helping the brain process information on a deeper level.
Theory Meets Experience: The handbook allows you to dig into the science and mechanics of the mind, while the app provides the guided audio to experience those benefits in real-time.
Beyond Modern Mindfulness: Rather than just "seeking calm," we go further, exploring specific themes including anxiety, resilience, and equilibrium.
Two Ways to Begin
1. The Collaborative Path (The Live Course) The workbook is best experienced alongside our live course. This adds a layer of shared accountability and expert guidance, offering a space to share experiences and learn within a community of like-minded people.
2. The Self-Guided Path (Workbook + App) Acquiring the Minding Workbook grants you full access to the Minding App. This is a great starting point for those who prefer to move through the 8-week curriculum at their own pace - or if you’re not ready for the live course.
Your outcome: Beyond the App
Our ultimate success is your independence. By the end of this process, you will have the tools to navigate your life with clarity, insight, and ease.
You’ll be armed with different meditations and interventions to help reduce overwhelm, be less reactive to triggers, and feel grounded, wherever you are - all with or without a smartphone.